LISTEN TO HOW OTHER BRANDS DESIGNED THEIR INITIAL CONCEPT
Episode 3 of the Switching Gear podcast reflects on an exciting step in the process: prototyping your concept. Developing and running prototypes is essential to quickly and cheaply gather data and insights and to reveal any problems with the current concept design. But, as this episode explores, there is a fine art to good prototype design!
Join Asket, Lindex, ETP and Kuyichi and your hosts, Gwen Cunningham and Hélène Smits, as they bravely put their ideas to the test!